South Carolina General Assembly
117th Session, 2007-2008

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Indicates Matter Stricken
Indicates New Matter

S. 618

STATUS INFORMATION

General Bill
Sponsors: Senator McConnell
Document Path: l:\council\bills\ggs\22821mm07.doc

Introduced in the Senate on March 28, 2007
Currently residing in the Senate Committee on Judiciary

Summary: Unlawful trade practice

HISTORY OF LEGISLATIVE ACTIONS

     Date      Body   Action Description with journal page number
-------------------------------------------------------------------------------
   3/28/2007  Senate  Introduced and read first time SJ-5
   3/28/2007  Senate  Referred to Committee on Judiciary SJ-5
    4/3/2007  Senate  Referred to Subcommittee: Gregory (ch), Elliott, 
                        Anderson, Ritchie, Cleary

View the latest legislative information at the LPITS web site

VERSIONS OF THIS BILL

3/28/2007

(Text matches printed bills. Document has been reformatted to meet World Wide Web specifications.)

A BILL

TO AMEND SECTION 39-5-37, CODE OF LAWS OF SOUTH CAROLINA, 1976, RELATING TO THE USE OF A NAME TO MISREPRESENT THE GEOGRAPHICAL LOCATION OF A BUSINESS AS AN UNLAWFUL TRADE PRACTICE, SO AS TO MAKE IT AN UNLAWFUL TRADE PRACTICE TO PUBLISH IN A TELEPHONE ASSISTANCE DATABASE OR A PRINT ADVERTISEMENT AN INTENTIONALLY MISLEADING REPRESENTATION OF THE GEOGRAPHICAL LOCATION OF THE BUSINESS.

Be it enacted by the General Assembly of the State of South Carolina:

SECTION    1.    Section 39-5-37 of the 1976 Code, as added by Act 438 of 1998, is amended to read:

"Section 39-5-37.    (A)    It shall be is an unlawful trade practice under pursuant to Section 39-5-20 to use an assumed or fictitious name in the conduct of a business to intentionally to misrepresent the geographic origin, ownership of manufacturing facilities, or location of such the business.

(B)(1)    It is an unlawful trade practice pursuant to Section 39-5-20 for a person, firm, or corporation that is in the business of supplying a service or a product intentionally to misrepresent the geographical location of the business in the listing of the business in a telephone directory or other directory assistance database. A person, firm, or corporation intentionally misrepresents the geographical location of the business pursuant to this item if the name of the business indicates that the business is located in a geographical area and all of the following apply:

(a)    the business is not located within the geographical area indicated;

(b)    the listing fails to identify the municipality and state of the actual geographical location of the business; and

(c)    a telephone call to the local telephone number listed in the directory or database routinely is forwarded or transferred to a location that is outside the calling area covered by the directory or database in which the number is listed.

(2)    It is an unlawful trade practice pursuant to Section 39-5-20 for a person, firm, or corporation that is in the business of supplying a service or a product intentionally to misrepresent the geographical location of the business in print advertisement. A person, firm, or corporation intentionally misrepresents the geographical location of the business pursuant to this item if a fictitious business name or an assumed business name is listed in print advertisement and all of the following apply:

(a)    the name misrepresents the geographic location of the supplier; and

(b)    a telephone call to the local telephone number routinely is forwarded or transferred to a location that is outside the calling area in which the number is listed.

(3)    A person, firm, or corporation that misrepresents the geographical location of the business pursuant to item (1) or (2) of this subsection is not in violation of this subsection if a conspicuous notice in the listing or in the print advertisement states the municipality and state in which the business is located and identifies the municipality and state as the location of the business."

SECTION    2.    This act takes effect upon approval by the Governor and applies to any telephone directory, telephone assistance database, or print advertisement provided or published after that date.

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